Saturday, December 15, 2018

Grace Flores-Hughes

Flores-Hughes: Keynote Speaker for TAMACC’s 2012 Women of Distinction Awards

Grace Flores-Hughes, is the TAMACC’s Keynote Speaker for the 2012 Women of Distinction Awards Luncheon on May 4, 2012 at the Four Seasons Hotel in Austin, Texas. The purpose of this women’s award luncheon is to recognize the accomplishments and contributions of some of Texas’ outstanding Latinas.

Grace Flores-Hughes has had a long career in government. During her career she spent some time working as an assistant in what was then called the Department of Health, Education and Welfare. It was there, in the early 1970s, that she helped coin the term “Hispanic” as the government’s word of choice for people of Spanish origin – a term that made it onto the official U.S. census form in 1980. Flores-Hughes was also a President Bush political appointee.

Flores-Hughes has recently written a book based on her life and the obstacles she had to overcome to survive and to succeed. Directly after the luncheon Flores-Hughes will be available for a book signing

A Tale of Survival is an explosive story that is much more than a simple memoir of a Hispanic woman: it is an important, quintessential American story of adversity and perseverance.

Flores-Hughes writes a brutally honest and provocative tale of not merely survival but success from one who came from a time and place where success and upward mobility for a Mexican-American was not only unlikely but near impossible.

Unlike some other Hispanic memoirs, Flores-Hughes describes her childhood and transition to adulthood and beyond, against the tapestry of the modern Hispanic experience and the sometimes turbulent era of the rebellious baby-boomer generation.

She writes of assimilation, racial and ethnic injustice, her role in coining of the term Hispanic, and her championing the lives of the disenfranchised before and after the civil rights movement.

Further, Ms. Flores-Hughes takes you on this treacherous journey while exploring her encounters and friendships with many of America’s leaders. She demonstrates in this colorful and spicy story that “Hold the Salsa” has never been her style; a story that chronicles the emergence of a child’s identity to that of an accomplished Hispanic woman who rose against all odds.

For additional information or tickets to the awards luncheon, telephone TAMACC at (512) 444-5727 or you can visit